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| Tekijä: | Kwon, S-D. Yang, H-D. Rowley, C. |
| Otsikko: | The purchasing performance of organizations using e-Marketplaces |
| Lehti: | British Journal of Management
2009 : MAR, VOL. 20:1, p. 106-124 |
| Asiasana: | electronic commerce markets purchasing performance measurement pricing transaction costs theories organizations Asia Korea |
| Kieli: | eng |
| Tiivistelmä: | This study applies transaction cost economic theory and perspectives in an empirical test concerning purchasing performance (here as: p-perf.) using electronic marketplaces (hereafter as: e-mplc/s). Basically, buyers can purchase products either by changing btw. multiple e-mplc/s. or maintaining close relationships with a particular e-mplc/s. It is explored which is more beneficial for a buyer organization's p-perf. as to price reduction and purchasing efficiency. Developed hypotheses and a research model are tested and analysed using the purchase of maintenance, repair and operations products in a large and important market, South Korea. |
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