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| Tekijä: | Saunders, J. Wong, V. |
| Otsikko: | Manoeuvring towards research decline; the RAE and the decline of Britain's international research standing |
| Lehti: | European Journal of Marketing
2011 : VOL 45:4 p. 484-512 |
| Asiasana: | research marketing United Kingdom business schools higher education |
| Vapaa asiasana: | journals |
| Kieli: | eng |
| Tiivistelmä: | This research paper aims to examine the global trends in publishing in the leading marketing journals between 1964 and 2008, focusing on how public policy intervention in the assessment and funding of academic research has influenced Britain's relative productivity in the world's leading marketing journals. The results show that the proportion of those leading marketing publications by authors affiliated to British universities have held steady at about 2 per cent, while the productivity of several other countries has accelerated past Britain. The pattern of decline in the UK is related to the impact of Britain's research assessment exercise and the continuation of relatively weak social science research training. |
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