haku: @author Petrick, J.F. / yhteensä: 3
viite: 2 / 3
| Tekijä: | Hung, K. Petrick, J.F. |
| Otsikko: | Developing a measurement scale for constraints to cruising |
| Lehti: | Annals of Tourism Research
2010 : JAN, VOL. 37:1 p. 206-228 |
| Asiasana: | measurement leisure leisure industry maritime transport tourist industry |
| Vapaa asiasana: | cruising constraints measurement scale |
| Kieli: | eng |
| Tiivistelmä: | The paper studies the constraints limiting consumers' willingness to participate in a cruise vacation. The comprehensive procedures of measurement scale development by Churchill are utilized to develop a measurement scale for constraints to cruising. The implications of the created scale are discussed in terms of their effect on theory and management. |
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