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| Tekijä: | Birkinshaw, J. |
| Otsikko: | Do you really know where you are going? |
| Lehti: | Business Strategy Review
2011 : SPRING, VOL. 22:1, p. 41-45 |
| Asiasana: | strategic management planning |
| Vapaa asiasana: | lateral thinking |
| Kieli: | eng |
| Tiivistelmä: | Setting goals is a part of basic management. There's only one right way to set goals to get everyone in the organization to be aligned. Who could argue with that? Hold on, says the author, who spent three years studying new principles in management in 25 companies across three continents. In the chaotic business environment of today, lateral goals may be the best course for the company. |
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