haku: @indexterm products / yhteensä: 1007
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| Tekijä: | Wilson, C.M. |
| Otsikko: | Advertising, search and intermediaries on the internet: Introduction |
| Lehti: | Economic Journal
2011 : NOV, VOL. 121:556, p. 291-296 |
| Asiasana: | advertising internet pricing products markets consumers on-line information retrieval |
| Vapaa asiasana: | searching WWW intermediation prominence models |
| Kieli: | eng |
| Tiivistelmä: | This introductory article presents this Feature as titled with the following set of articles: "Can prominence matter even in an almost frictionless market?" by A. Rhodes ; "Paid placement: advertising and search on the internet" by Y. Chen and C. He ; "A simple model of search engine pricing" by K. Eliaz and R. Spiegler ; "On the optimality of clickthrough fees in online markets" M.R. Baye, X. Gao and J. Morgan ; "Paying for prominence" by M. Armstrong and J. Zhou. |
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