haku: @author Andriotis, K. / yhteensä: 7
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Tekijä:Andriotis, K.
Agiomirgianakis, G.
Otsikko:Cruise visitors' experience in a Mediterranean port of call
Lehti:International Journal of Tourism Research
2010 : JUL/AUG, VOL. 12:4, p. 390-404
Asiasana:Greece
customers
consumer satisfaction
motivation
tourism
travel
Vapaa asiasana:cruise experience
Kieli:eng
Tiivistelmä:This study aims to provide a better understanding on cruise travel experience through the study of cruise ship passengers motivation, satisfaction and likelihood of return to the port of Heraklion (in Crete, Greece).
Based on the findings, it is evident that 'exploration' and 'escape' were among the main motivations of visitors, and 'product and services' and 'tour pace' were significant dimensions for overall satisfaction levels. However, onshore activities were limited to sightseeing and shopping, due to the limited available time. Based on these findings, relevant proposals are made to provide positive port experiences.
SCIMA tietueen numero: 274859
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