haku: @indexterm competitive strategy / yhteensä: 45
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Tekijä: | Jarratt, D. Stiles, D. |
Otsikko: | How are methodologies and tools framing managers' strategizing practice in competitive strategy development? |
Lehti: | British Journal of Management
2010 : MAR, VOL. 21:1, p. 28-43 |
Asiasana: | strategic management competitive strategy chief executive officers executives manufacturing organizations methodology United Kingdom |
Kieli: | eng |
Tiivistelmä: | In contemporary business environments, the usage of traditional strategic tools such as SWOT, PEST and BCG has been ctitisized. This study aims at understanding how senior executives engage with methodologies and tools when developing competitive strategy. An activity theory framework is used herein to capture strategizing insights of senior executives in the UK responsible for competitive strategy. The study's sample includes executives leading manufacturing organizations embedded in networks and CEOs reported in the financial press as adopting innovative business models. The data suggest that there is no one preferred practice approach by these highly regarded executives. |
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