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| Tekijä: | Fyall, A. (et al.) (eds.) |
| Otsikko: | Editorial Marketing innovations for sustainable destinations |
| Lehti: | International Journal of Tourism Research
2011 : JUL-AUG, VOL. 13:4, p. 307-309 |
| Asiasana: | tourist industry tourism travel consumer behaviour airlines marketing innovation sustainable development image corporate philanthropy |
| Vapaa asiasana: | CSR experimental design Turkey destination marketing destination branding market diversification food festivals prioritization Africa Australia |
| Kieli: | eng |
| Tiivistelmä: | This editorial article presents this Special issue according to the title. The article contents is the following: "Controllable versus uncontrollable information sources: effects on the image of Turkey " by M.D. Alvarez and S. Campo, p. 310-323 ; "The challenges of marketing tourism destinations in the Central African subregion: the Cameroon example " by A.N. Kimbu, p. 324-336 ; "Charitable partnerships among travel and tourism businesses: perspectives from low-fares airlines " by E. Fenclova and T. Coles, p. 337-354 ; "The role of regional food festivals for destination branding " by I. Lee and C. Arcodia, p. 355-367 ; "An integrated approach to consumer decision making for budget city breaks: the role of emotion " by D. Ene and P. Schofield, p. 368-383 ; "Rejuvenating outback tourism through market diversification: the case of the Flinders Ranges in South Australia " by D. Schmallegger, A. Taylor and D. Carson, p. 384-399 . |
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