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Tekijä:Riad, S.
Vaara, E.
Otsikko:Varieties of national metonymy in media accounts of international mergers and acquisitions
Lehti:Journal of Management Studies
2011 : JUN, VOL. 48:4 p. 737-771
Asiasana:consolidation
mergers
linguistics
Vapaa asiasana:metonyms
Kieli:eng
Tiivistelmä:In this article, it is argued that metonymy is a key linguistic resource that reproduces national cultural identities and differences in media accounts of international mergers and acquisitions (M&As). It is concentrated on two cases: the acquisition of American IBM Personal Computer Division (PCD) by the Chinese company Lenovo and the acquisition of American Anheuser-Busch (A-B) by the Belgian-Brazilian company InBev. The results indicate that national metonymy affects the construction of emotive frames, stereotypes, ideological differences, and threats.
SCIMA tietueen numero: 275548
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