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Tekijä: | Blomgren, A. |
Otsikko: | Does corporate social responsibility influence profit margins? A case study of executive perceptions |
Lehti: | Corporate Social Responsibility and Environmental management
2011 : SEP-OCT, VOL. 18:5 p. 263-274 |
Asiasana: | social responsibility corporate responsibility profit case studies executives empirical research perception textile industry Norway |
Kieli: | eng |
Tiivistelmä: | This article presents the findings of interviews with senior executives of 15 of the largest textile companies on the Norwegian market. This study examines the relationship between CSR and profits while acknowledging the distinction between CSR as a strategy for achieving average profits and as a strategy for achieving above-average profits. The results are discussed in the article. |
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