haku: @indexterm prices / yhteensä: 1851
viite: 3 / 1851
Tekijä:Sainaghi, R.
Otsikko:Price determinants of individual hotels: evidence from Milan
Lehti:Tourism review = Revue de tourism = Zeitschrift für Tourismus
2011 : VOL. 66:4, p. 18-29
Asiasana:hotel and catering industry
service
prices
Italy
Vapaa asiasana:performance
Kieli:eng
Tiivistelmä:This article aims to identify average room rate (ARR) determinants of individual firms located in a destination. Independent variables are searched along "what" (product) and "where" (location) dimensions. Data were gathered using financial statements and questionnaires. Based on the sample including 72 individual firms that operate in the 3-5 star category, four main significant and relevant determinants related to the "what" positioning are identified: i. number of rooms, ii. number of employees, iii. number of employees per room, iv. years since the last refurbishment. Also, the relevance of location, and especially the centrality inside the destination is confirmed.
SCIMA tietueen numero: 276709
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