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| Author: | Andriopoulos, C. Lewis, M.W. |
| Title: | Managing innovation paradoxes: ambidexterity lessons from leading product design companies |
| Journal: | Long Range Planning
2010 : FEB, VOL. 43:1, p. 104-122 |
| Index terms: | innovation product design competitive advantage skills utilization case studies integration |
| Language: | eng |
| Abstract: | This article investigates seven market-leading companies in product design to find out how highly innovative companies foster ambidexterity throughout the organisation. The results revealed three issues in ambidexterity showcasing the power of paradox: 1) paradoxes can fuel, as wella s frustrate innovation, 2) innovation paradoxes require paradoxical management approaches and 3) paradox guides a common managerial approach, but enables contextual variations. |
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