search query: @indexterm corporate strategy / total: 2034
reference: 2 / 2034
| Author: | An, S-K. Gower, K.K. Cho, S.H. |
| Title: | Level of crisis responsibility and crisis response strategies of the media |
| Journal: | Journal of communication management
2011 : VOL. 15:1, p. 70-83 |
| Index terms: | corporate strategy organizations crises responsibility communication media coverage information companies USA |
| Language: | eng |
| Abstract: | This study aims to explore how the news media cover organizational (henceforth as: org-al.) crisis responsibility (here as: resp.) and crisis response strategies (as: rsp-strs.) with their differences by crisis types. The news coverage of major crisis events during 2006 in three newspapers is analysed as to their content of level of resp. and org-al. rsp-strs. There are found significant differences btw. preventable (as: prev-) crises and accidental (as: acc-) crises: most prev-crises news coverage focused more on the individual level of resp., whereas acc-crises news used the org-al. level of resp. The significant differences of org-al. rsp-strs. show that prev-crises news coverage frequently reported denial strategies, while acc-crisis news covered deal more with strategies. |
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