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Author: | Rennicke, Riku |
Title: | Utilizing retailers' customer knowledge in mobile phone manufacturers' customer data acquisition process |
Myyntikanavista saatavan asiakastuntemuksen hyväksikäyttö matkapuhelinvalmistajan asiakastiedon keräysprosessissa | |
Publication type: | Master's thesis |
Publication year: | 2010 |
Pages: | vi + 67 s. + liitt. 9 Language: eng |
Department/School: | Elektroniikan, tietoliikenteen ja automaation tiedekunta |
Main subject: | Tietoverkkotekniikka (S-38) |
Supervisor: | Hämmäinen, Heikki |
Instructor: | |
OEVS: | Electronic archive copy is available via Aalto Thesis Database.
Instructions Reading digital theses in the closed network of the Aalto University Harald Herlin Learning CentreIn the closed network of Learning Centre you can read digital and digitized theses not available in the open network. The Learning Centre contact details and opening hours: https://learningcentre.aalto.fi/en/harald-herlin-learning-centre/ You can read theses on the Learning Centre customer computers, which are available on all floors.
Logging on to the customer computers
Opening a thesis
Reading the thesis
Printing the thesis
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Location: | P1 Ark Aalto 1309 | Archive |
Keywords: | user centric product development customer knowledge management retailing communication channel käyttäjäkeskeinen tuotekehitys asiakastarpeiden hallinta matkapuhelimien vähittäismyyntikanavat yrityksen viestintä |
ED: | 2010-09-15 |
INSSI record number: 40795
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