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Author: | Pauwels, Henri-Jerome |
Title: | Arousing and attracting millennial talents |
Publication type: | Master's thesis |
Publication year: | 2016 |
Pages: | 105 s. + liitt. 13 Language: eng |
Department/School: | Perustieteiden korkeakoulu |
Main subject: | International Design Business Management (SCI3062) |
Supervisor: | Vartiainen, Matti |
Instructor: | Polvinen, Kirsi |
Electronic version URL: | http://urn.fi/URN:NBN:fi:aalto-201608263110 |
Location: | P1 Ark Aalto 4413 | Archive |
Keywords: | change management millennials attracting start-ups large organisations |
Abstract (eng): | Arousing and attracting millennial talents is a research paper that will investigate the shift of generational dominance between the baby boomers and the Millennials. This generational shift comes with serious implications for the large and the start-up organizations. This shift coincides with an important shake-up in our current economy situation. The consumer becomes less faithful and ever more demanding, encouraging the burgeoning of start-ups that tries to fill the gaps in the market. This trend contains important repercussions for large organizations that do not innovate at such a fast pace. These two main factors are the reason why the research focuses on topics of "Millennials" and "change". Based on these topics a review of the literature showed that people and their awareness and will to change are essential for the prosperity of the different types of companies. This research focuses on the addition of the young Millennial talent in order for the change to happen within the company. These Millennial talents have proven to be excellent change agents and can be the outside motivation for the companies to innovate. |
ED: | 2016-09-04 |
INSSI record number: 54321
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