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| Tekijä: | Gruber, M. (et al.) |
| Otsikko: | Die Rolle des Corporate Foresight im Innovations-prozess: Ziele, Ausgestaltung und Erfahrungen am Beispiel der Siemens AG |
| Lehti: | Zeitschrift Führung und Organisation
2003 : VOL. 72:5, p. 285-290 |
| Asiasana: | Corporate forecasting Innovation Strategic management |
| Kieli: | ger |
| Tiivistelmä: | The activities of corporate foresight that constitute one of the core elements of strategic innovation management are examined in this article. Hence, corporate foresight plays a crucial role for the mid- to long-term competitiveness of firms. It typically comprises the stages of idea generation to idea selection. Forecasting activities are of particular importance to corporate foresight as they allow detecting future trends and discontinuities such as technology shocks. |
SCIMA