haku: @indexterm Fast food industry / yhteensä: 41
viite: 5 / 41
Tekijä: | Forte, P. |
Otsikko: | A Whopper of a challenge |
Lehti: | European business forum EBF
2006 : SPRING, 24, p. 59-61 |
Asiasana: | fast food industry restaurants companies case studies consumer behaviour health USA |
Kieli: | eng |
Tiivistelmä: | With the trend towards low-carb diets and the growing problem of obesity, can fast-food giant Burger King adjust to new demands from health-conscious consumers? |
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