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| Tekijä: | Kühberger, A. Tanner, C. |
| Otsikko: | Risky choice framing: task versions and a comparison of prospect theory and fuzzy-trace theory |
| Lehti: | Journal of Behavioral Decision Making
2010 : VOL. 23:3, p. 314-329 |
| Asiasana: | rationality risk |
| Vapaa asiasana: | complementarity framing fuzzy-trace theory prospect theory |
| Kieli: | eng |
| Tiivistelmä: | Framing effects are said to indicate irrationality in decision making, for they illustrate that linguistically different dscriptions of equivalent options lead to inconsistent choices. This study provides a test of two major, but opposing theories on framing, prospect theory and fuzzy-trace theory. The effects of subtracting complements of the risky option are investigated. The results are more consistent with fuzzy-trace theory than with prospect theory. |
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