haku: @indexterm competitive strategy / yhteensä: 45
viitteet: 8-17 / 45
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8.
Competitive reaction to the introduction of a new product: an exploratory market signalling study
Journal of Strategic Marketing
2010 : AUG, VOL 18:5, p. 379-394
 2010 Otero-Neira, C.
Varela, J.
Garcia, T.
9.
How professional service firms compete in the market: an exploratory study
Journal of Marketing Management
2010 : FEB, VOL. 26:1-2, p. 28-55
 2010 Amonini, C. (et al.)
10.
Implementing competitive strategies: the role of responsive and proactive market orientations
European Journal of Marketing
2010 : VOL. 44:1/2, p. 245-266
 2010 Voola, R.
O'Cass, A.
11.
Field-capital theory and its implications for marketing
European Journal of Marketing
2010 : VOL. 44:1/2, p. 200-222
 2010 Tapp, A.
Warren, S.
12.
Competing successfully against multinationals: A longitudinal perspective of Hungarian advertising agencies
Journal of Strategic Marketing
2010 : APR, VOL. 18:2, p. 145-164
 2010 Wilson, R.T.
13.
Dispersed knowledge work - implications for knowledge intensive firms
Journal of Knowledge Management
2009 : VOL. 13:6, p. 521-532
 2009 Assudani, R.H.
14.
Article list of contents
British Journal of Management
2009 : DEC, VOL. 20:4, p. 413-622
 2009
15.
Ask or infer? Strategic implications of alternative learning approaches in customization
International Journal of Research in Marketing
2009 : JUN, VOL. 26:2, p. 136-152
 2009 Fay, S.
Mitra, D.
Wang, Q.
16.
Alternative panel models to evaluate the store brand market share. Evidence from the Spanish market
European Journal of Marketing
2009 : VOL. 43:1-2, p. 110-138
 2009 Rubio, N.
Yagüe, M. J.
17.
Competence and human resource management: implications for organizational competitive advantage
Journal of Knowledge Management
2008 : VOL. 12:6, p. 48-55
 2008 Ordóñes de Pablos, P.
Lytras, M. D.
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